Not all beasts found in the wilds will grant you the same rewards for skinning them. Some creatures are High-Value, granting a higher quantity of reagents, as well as access to rarer materials.
These creatures can be tracked down using |cnDARKYELLOW_FONT_COLOR:Find High-Value Beasts|r, found in your spellbook.
Find High-Value Beasts:
Nearby High-Value Beasts will appear on the minimap and be visibly highlighted.